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Botox and Brotox: The Injectable Trend for Men and Women

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Dr. Hardik Soni

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Women aren’t the only ones pursuing cosmetic treatments today; men are also discovering the many benefits of getting a quick enhancement at their local medspa. Injectable treatments, especially neuromodulators like Botox and Dysport, have become a big trend for male and female patients. Dubbed Brotox by its male clients, there are a number of reasons why Botox has become the go-to anti-aging solution for men and women.

Neuromodulators 101
Neuromodulators work by relaxing the facial muscles that lead to wrinkles. These solutions contain trace amounts of the botulinum toxin. Botulinum affects the muscles without affecting your ability to make facial expressions. Botox is typically used on wrinkles on the forehead, between the eyebrows and in the outer corners of the eyes. Botox injections work immediately and the results typically last 3-4 months before a touch-up treatment is needed.

Men and Botox
According to the American Society of Plastic Surgeons more than 410,000 men had Botox treatments in 2014. This trend is becoming more acceptable for the male population, thanks to male celebrities that now admit to the procedure. Also, the increasing competition in the workforce has put pressure on many men to retain their youthful look for as long as possible..

Is Brotox Right for You?
Even if you are a man that has never considered any type of cosmetic treatments before, Botox injections may be a good place to begin. Botox injections are fairly quick and painless and results appear within days after the procedure. There is no downtime after Botox treatment and fairly few, if any, side effects to worry about. Results are subtle, so you will look refreshed and more youthful after your injections.

If you do decide to give Brotox a try, it is important to choose a medspa experienced in performing this procedure on men. Most men are looking for moderately different results than women. They want to erase obvious signs of aging without giving up their distinguished appearance. At Ethos Spa, we perform Botox injections on both men and women and we understand the subtle nuances between the two to provide you with the best possible results. To learn more, contact Ethos Spa at (908) 628-1916.

Dr. Hardik Soni

MD, Founder/Lead Physician

About Dr. Hardik Soni

Dr. Hardik Soni is the founder and Medical Director of Ethos Aesthetics + Wellness. His primary focus is on minimally invasive and non-invasive cosmetic procedures including botulinum injection (Botox and Dysport), dermal fillers (Juvederm, Restylane, Radiesse), laser hair removal, chemical peels, and laser skin rejuvenation. Dr. Soni believes in a more conservative approach and his first goal is education. Clients are able to determine the ideal treatments after discussion with Dr. Soni regarding the expected outcomes, cost, as well as risks.

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